Hibapress / Press release
Aradei Capital, a benchmark Moroccan real estate company in terms of holding, acquiring and developing real estate assets, is continuing its investment program and inaugurating its 5th Sela project since the brand’s launch in 2019, in Agadir.
Deployed on 5.4 hectares of land, the Sela Park Agadir is developed over a constructed area of 21,600 m² and has 700 parking spaces. This retail park is in line with recent projects inaugurated in Dar Bouazza, El Jadida, Marrakech (Targa) and Témara.
Designed as integrated living spaces offering customers a new experience, the “Sela” centers meet the highest standards and provide visitors with a pleasant journey including shopping, catering and entertainment, while respecting rigorous health measures for the whole. visitors. The design of Sela projects is adapted to each site and aims to provide a range of shops and local services in line with the expectations of the communities.
A global investment of nearly 500 million dirhams in the Souss-Massa region
With two completed projects, Aradei Capital consolidates its positioning in the region with a global investment of around 500 million dirhams and job creation that will exceed 1,000 direct jobs on the two sites.
This program was carried out in two phases. A first phase was finalized in January 2020 in a commercial complex of 10,000 m² of area built near Inezgane and in which the Atacadao d’Agadir has been relocated. The liberation of the former Atacadao site enabled its conversion into Sela Park, notably with the establishment of the Carrefour hypermarket.
Sela Park Agadir, renowned brands including a Carrefour hypermarket of 9,000 m²
The Sela Park Agadir project includes renowned brands such as a Kiabi store, a
Decathlon of nearly 3,000 m² and a Carrefour hypermarket of 9,000 m². Several others
brands such as LC Waikiki, De facto, Yves Rocher, Faces, Lee Cooper, Krys, Swiss Arabian
or even Miniso will be part of the site soon.
The LabelVie Group, first partner of Aradei Capital
The LabelVie Group, first partner of Aradei Capital, is thus inaugurating its 11th Carrefour hypermarket, bringing its network to 106 points of sale across the Kingdom.
The development of the Carrefour hypermarket represents an investment of 80 million dirhams on the part of the LabelVie Group and will generate 330 direct jobs and 100 indirect jobs. As part of its local recruitment and training strategy, this store required 40 days of hands-on training and 500 hours of theoretical training.
And always the pride of art in the Sela spaces
Like the other Sela projects, the Sela Park Agadir gives pride of place to national art and talents by hosting a work by Mehdi KHESSOUANE. A prolific artist, he draws on the Amazigh heritage of creativity, vitality and color. He signs, through his medium of predilection, furniture, a real ode to the vernacular Tifinagh of the Agadir region. His sculpture, imprint of urbanity is the expression of Amazighity through a message of solidarity, good neighborliness, hospitality and love, his own way of saying Tanmirt Agadir, Choukrane Agadir, Thank you Agadir.
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