Because Apple’s new smartphone was later in the shops, the first sales figures of the iPhone 12 were not included in the last reporting period of the broken financial year.
Sales from Macs, iPads, services and the aggregate category that includes the Apple Watch and wireless earbuds all increased.
Apple has recently sold more Mac computers than ever before. This is because people worked from home because of the corona pandemic, but many children worldwide also followed their lessons at home via a computer.
The turnover of the iPhone branch was disappointing. That is because customers had to wait a little longer for the arrival of the delayed iPhone 12. The fact that CEO Tim Cook did not give a preview of the important last quarter disappointed investors even more.
The share fell on Thursday after the close of the market, and on Friday afternoon the loss rose to -5.6%. This virtual drop of $ 111 billion leaves a market value of $ 1.879 trillion. Apple previously passed the $ 2000 billion market value mark.
Trust about China
Apple sales increased in all regions in the quarter except China. According to CEO Tim Cook, this is due to the delayed iPhone 12. “What we see in sales figures in the first five days gives us great confidence that China will return to growth in our fiscal first quarter,” Cook told Reuters news agency.
Apple closed the fiscal year with sales of $ 274.5 billion, up from $ 260.2 billion the year before. The bottom line was a profit of $ 57.4 billion. A year earlier that was almost 55.3 billion dollars.
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